1998 Graduated from journalism school.
2000 I became a web copywriter and wrote a lot of articles and press releases.
2001 I did business development for an e-commerce company.
2002 Where I became obsessed with Search Engine Marketing.
2004 Then I learned Search Engine Optimization and affiliate marketing.
2005 And managed the development & marketing of web-based products.
2006 Somewhere in there I did a bit of technical writing.
2008 Then began working for digital agencies, first as a copywriter.
2009 Then as a search engine strategist and content strategist. I learned an awful lot about how to use social media.
2010 And went deep into email marketing and multivariate testing.
2011 I set up my own digital shop and started working for myself.


Companies and Brands I’ve worked with include:

Fujifilm Canada WowWee Mamma.com
Coca Cola’s Fuze Twist Image Ecom Access
Prospero Communications Pfizer – Viagra Luciad
ShareKnowledge Leisureplanet.com Citeeze
Ubizen Stresslimit Dairy Farmers of Canada
Industrial Automation Nation Meylah BlackBerry
Trusted Advisor Associates Investors Group Barewalls.com
SecurityWatch Deux par Deux Gravity Ltd.
Smith Roberts D+H McLean Budden
babyTEL